Cost model

Does printing in house cost less than what you buy today?

It depends on your square footage, and the cost model shows you either way. Put in what you spend now on vinyl, sign panels, painted markings or a subcontractor, and the model shows what the same work costs printed in house, how many months to payback, and the five-year difference. When the numbers don't support the purchase, it says so.

Every application is different. Run it below, then we'll go through it with you on your own invoices: 910-632-0320.

The cost model

Run your numbers

Put in what you buy now and what you pay for it. The model shows what the same work costs printed in house, the payback and the five-year difference. Pricing one job instead? Switch to the job tab.

Wall graphics, floor graphics, murals and markings across all your sites.
Printed vinyl, wall graphics, sign panels or a subcontractor, installed. Most run $20 to $40 a square foot. Use your last invoice.
10 to 20, depending on resolution and color mode.
About fifty cents, at about $160 a litre.
A print head is about $2,000 on the Pro and is a wear item. Set this to what you expect to replace in a year.
Payback10 months
Five-year difference$213,170
What you spend now, a year$60,000
Ink, a year$1,000
Labor, 153 hours a year$5,367
Wear parts and upkeep$2,000
In house, a year$8,367
Difference, a year$51,633
Cost per square foot, now and in house$30.00 / $4.18

On these numbers, the printer package pays for itself in about 10 months, and the five-year difference is $213,170 after the package price.

Send us your numbers

Estimates from the numbers you enter, not a quote. Every application is different, and the team will run the model with you on your own invoices. Prices are for the printer package and include training, lifetime support and the software.

Calculator

Price a single job

Pick the closest size. Ink at about fifty cents a square foot and about $160 a litre, print time at 10 to 20 sq ft an hour. Estimates for the print only; labor, travel and prep aren't included.

Ink cost

About $150

at about 50¢ a sq ft

Ink used

0.9 L

at about $160 a litre

Print time

15 to 30 h

at 10 to 20 sq ft an hour

300 sq ft. The print head is a wear item, about $2,000 on the Pro. Maintenance is about twenty minutes every other day the machine runs.

Who it's for

Three ways to use it

For companies

What you stop paying for

You buy graphics today and want to know if printing them yourself costs less. You aren't adding a new line of spending. You're changing how a cost you already have gets paid.

You put in: application type, current method, annual square footage, current cost per square foot, sites or jobs a year, loaded labor rate, travel if multi-site, and the printer.

It shows: current annual spend, in-house cost with ink, labor, travel and upkeep itemized, year one net, payback in months, the five-year difference, and cost per square foot both ways. No revenue field.

For contractors

Cost per job

For flooring, painting, coatings and sign contractors who install graphics as part of a job. It compares the material you buy and install today with printing it yourself, one job at a time.

You put in: jobs a year with graphics, typical size per job, what the material costs per job today, install hours per job, your loaded labor rate, and the printer.

It shows: cost per job today and printed, the difference per job, jobs until the printer is covered, and cost per square foot both ways.

For service operators

What a job costs to produce

For sign shops, painters, print shops and operators who print for clients. It works job by job. What you quote the client is between you and the client.

You put in: jobs a month, typical job size, your hourly cost for operator time, travel per job, and the printer.

It shows: ink per job, hours on site per job, ink plus time plus travel per job, cost to produce a square foot, hours at the surface and maintenance time in a month.

Illustrative, not a quote. It leaves out taxes and financing.

Assumptions

The numbers behind the model

These run in every mode. Change any of them and the numbers follow.

Assumption

Value

Where it comes from

Ink

About $0.50 a square foot (ink is about $160 a litre)

Our running cost

Print speed

10 to 20 sq ft an hour

Published range; it moves with resolution and color mode. You pick the planning speed.

Setup per job

Set with you

Your crew's experience moves this

Print head

About $2,000 on the Pro, a wear item

Our parts price

Print heads a year

Set with you

Depends on hours in service

Maintenance

About twenty minutes every other day the machine runs

Our routine; the pump box circulates ink every twelve hours on its own

Days in service a year

Set with you

Drives maintenance time

Software, subscriptions, per-print fees

$0

There aren't any

Warranty

Up to five years on new machines

Hardware warranty

Printer package prices: Pro Series $44,995, Tech Series $39,995, Floor Series $39,995, certified reconditioned from $29,995.

Before you buy

When this does not pay

Sometimes the honest answer is to keep buying what you buy now. If you print a few hundred square feet a year, the printer takes a long time to cover itself, and a vendor is cheaper.

If most of your graphics sit above 11 feet, need to come down clean within a week, or are short runs on glass, vinyl is still the better buy.

If nobody on your team will keep up the twenty-minute routine every other day, don't buy one.

And if your project comes with a spec for floors, fire or cleaning, call us first. Every application is different, and we'll tell you what fits.

Check your numbers with us

Pull twelve months of invoices from every budget that touches a wall, a floor or a sign. In twenty minutes We can tell you whether your inputs look right and whether this makes sense for you.

Discovery call

Send us your numbers

Run the model above, then send it over. We will check the inputs against real jobs.

2157 Dexter St, Wilmington, NC 28403

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