Privacy Policy
Effective Date: March 1, 2022
Last Updated: May 20, 2026
Introduction
The Wall Printer (“TWP,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit thewallprinter.com, request a demo, complete our qualification quiz, contact us, or otherwise interact with our business.
By using our website or services, you agree to the practices described in this policy. If you do not agree with these practices, please discontinue use of the site.
An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
Information We Collect
We collect information in three ways.
Information you provide directly to us. When you book a demo, complete our qualification quiz, request a quote, subscribe to our newsletter, or contact our team, we may collect your name, email address, phone number, business or company name, location (city, state, country), information about your business goals, experience level, budget, and printing interests, and any other information you choose to share.
Information collected automatically. When you visit our site, we automatically collect certain information through cookies, pixels, and similar technologies, including IP address, browser type and version, device type and operating system, pages visited, time spent on each page, referral source, click behavior, and interaction data.
Information from third parties. We may receive information about you from advertising platforms, analytics providers, and CRM tools that help us understand site traffic, attribute leads, and measure marketing performance.
How We Use Your Information
We use the information we collect to respond to demo requests, inquiries, and qualification quiz submissions, provide information about our wall and floor printing machines, process and follow up on sales opportunities, send marketing communications when you have opted in, personalize your experience on our site, measure and improve the performance of our marketing campaigns, comply with legal obligations, and protect against fraud and unauthorized access.
Cookies and Tracking Technologies
Our site uses cookies, pixels, and similar tracking technologies to remember your preferences, analyze how visitors use our site, deliver relevant advertising on platforms like Google and Meta, and measure the effectiveness of our ads and campaigns.
The third-party services we currently use include:
Google Analytics (GA4) for traffic and behavior analysis Google Tag Manager for tag deployment and management Google Ads for advertising and conversion tracking Meta (Facebook) Pixel for advertising and conversion tracking Zoho CRM for lead management and follow-up Hostinger for web hosting
You can control cookies through your browser settings or through our cookie consent banner. Disabling certain cookies may limit your ability to use some features of our site.
How We Share Your Information
We do not sell your personal information. We may share information in the following limited circumstances.
Service providers. We share information with trusted vendors who help us operate our business, including hosting, CRM, email marketing, analytics, and advertising platforms. These providers are contractually required to protect your information and use it only for the services they provide to us.
Business partners and authorized network. If you are referred to or by an authorized distributor, service provider, or member of the Wall Printing Owners Association (WPOA), we may share your contact details to facilitate the connection.
Legal requirements. We may disclose information when required by law, court order, subpoena, or government request, or to protect our rights, property, or safety, or that of our users or others.
Business transfers. If TWP is involved in a merger, acquisition, financing, reorganization, or sale of assets, your information may be transferred as part of that transaction, subject to the same protections described in this policy.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with our legal and tax obligations, resolve disputes, and enforce our agreements. Lead and customer records may be retained in our CRM for ongoing business communications unless you request deletion.
Your Rights And Choices
Depending on your location, you may have certain rights regarding your personal information, including the right to access the information we hold about you, request correction of inaccurate information, request deletion of your information, opt out of marketing communications, opt out of certain data processing or sharing, and request a copy of your data in a portable format.
Residents of the European Economic Area, United Kingdom, and Switzerland. If you are located in the EEA, UK, or Switzerland, you have rights under the General Data Protection Regulation (GDPR), including the right to lodge a complaint with your local data protection authority. Our legal basis for processing your information is typically your consent, our legitimate business interests, or the performance of a contract with you.
Residents of California. If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to know what personal information we collect, the right to delete and correct, and the right to opt out of the sale or sharing of personal information. We do not sell personal information.
To exercise any of these rights, contact us using the information at the bottom of this policy. We may need to verify your identity before fulfilling your request.
Marketing Communications
If you opt in to receive marketing emails from us, you can unsubscribe at any time by clicking the unsubscribe link in any email or by contacting us directly. You may still receive transactional or service-related communications related to demos, purchases, or support requests you have initiated.
Children’s Privacy
Our site and services are intended for business audiences and are not directed to children under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.
Security
We use reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, loss, misuse, or alteration. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.
International Visitors
The Wall Printer is headquartered in Wilmington, North Carolina, United States. If you access our site or provide information to us from outside the U.S., your information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country. By using our site, you consent to this transfer.
Third-Party Links
Our site may contain links to third-party websites, services, or platforms (including social media). We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies before sharing any information with them.
Changes To This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. When we make changes, we will post the revised version on this page and update the “Last Updated” date above. Material changes will be communicated through our site or by email when appropriate. We encourage you to review this policy periodically.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:
The Wall Printer
2157 Dexter St
Wilmington, NC 28403
Email: [email protected]
Phone: 910.632.0320
End of policy.